He might bite you playfully because he thinks that you taste very good—Image via Icons8 Team. 9. He Wants to Show Dominance. Sometimes, in a relationship, guys might want to feel like they’re in charge or the “leader.”. It’s a bit like when you’re playing a game, and one person gets to be the captain. | Why do neck kisses feel good? | Other Kiss Meanings Getting a neck kiss from your crush or partner is sure to fill you with butterflies, but you might be wondering what it means. This romantic and sensual kiss is typically a sign that they love and desire you, and potentially want to take things up a notch. When a guy bites your neck, it usually means he’s turned on by you and can’t hide his excitement, and he’s doing it to assert his dominance. One school of thought is that it’s simply a way to add a little extra excitement and pleasure to the moment. iTKHUgF.